Credit: ArabAuto

Doron Peskin, Ofer SHOSHAN

When it comes to economic development plans, Saudi Arabia under Crown Prince Muhammad bin Salman thinks outside the box. According to reports, the oil kingdom hired senior consultants to help it set up a local electric vehicle industry. This is another move in an attempt to diversify the kingdom’s sources of income beyond the oil sector.

This is not the first time the kingdom’s name has been linked to the electric vehicle. During 2018, the “Public Investment Fund”, the government’s investment arm, invested in Tesla. However, after Musk did not take Tesla private, the focus of the Saudi Public Investment…


Credit: ArabsAuto

Doron Peskin, Ofer Shoshan

When it comes to economic development plans, Saudi Arabia under Crown Prince Muhammad bin Salman thinks outside the box. According to reports, the oil kingdom hired senior consultants to help it set up a local electric vehicle industry. This is another move in an attempt to diversify the kingdom’s sources of income beyond the oil sector.

This is not the first time the kingdom’s name has been linked to the electric vehicle. During 2018, the “Public Investment Fund”, the government’s investment arm, invested in Tesla. However, after Musk did not take Tesla private, the focus of…


“We are men of action, lies do not become us” — The Princess Bride.

Credit: 20th Century Fox

32 years ago, winter 1989, Gaza strip near the Al-Bourage refugee camp. My officers academy team and I are patrolling the streets in heavy cold rain with full combat gear. We are wet to the bone. The streets are empty, everyone in their right mind would stay home in such weather. The 2 years “anniversary” of the Palestinian Intifada was coming up in a few days, and we were dispatched to the area in anticipation of riots. …


Credit: Saudi Arabia Gov.

There was a saying in Saudi Arabia until not long ago, “There is no life without oil”. The amazing thing is, as part of the success of Vision 2030, created by the Crown Prince Mohammed bin Salman, this saying disappeared from the local lexicon.

The common understanding in the kingdom, that oil is no longer the only thing that drives the Saudi economy, is supported by numbers.

The Saudi economy more than doubled(!) it’s non-oil revenue in just 5 years, between 2016–2020. In 2015, prior to the announcement of the 2030 Vision, non-oil revenue totaled $44 billion. Last year, they…


Credit: Reuters

Economic highlights from the Apr. 27th, 2021 interview.

Doron Peskin, Ofer Shoshan

— — — — — -

  • The Saudi Crown Prince reiterated his motto that oil did a great service to the Saudi economy, but could not meet all its needs.
  • We aim to diversify Saudi Arabia’s sources of income beyond the oil sector, there are huge opportunities for the country besides oil.
  • Saudi Arabia existed before the discovery of oil and the kingdom has great opportunities in many non-oil sectors.
  • There is no plan to implement income tax (currently there is No income tax in Saudi Arabia).
  • The…

Photo credit Bardugu

The 5th post in the series. The previous ones are:
Lead by example https://tinyurl.com/CommandoCulture1
Smile to Change https://tinyurl.com/CommandoCulture2
Big-Head part 1 https://tinyurl.com/CommandoCulture3a
Big-Head part 2 https://tinyurl.com/CommandoCulture3b

July 2006, the town of Zefat in the north of Israel. 2nd Lebanon war. The town where my parents were living is bombarded by the Hizballah with hundreds of missiles and rockets fired from south Lebanon. Most of the families were evacuated to safer places. My parents refused to evacuate, they insisted on staying and helping the people who could not leave.

My parents did their daily routine volunteering to deliver food to, mostly…


Phuket beach (credit booking.com)

Commando Culture — Total Ownership, aka “Big Head”/ Part 2

4th post in the series. The previous ones are:
Lead by example
https://tinyurl.com/CommandoCulture1
Smile to Change
https://tinyurl.com/CommandoCulture2
Big-Head -Total Ownership/ Part 1
https://tinyurl.com/CommandoCulture3a

“Big Head” — total ownership — If you see something broken, make sure it is fixed, even if it’s not your job.

I was looking forward to the 2005 New Year vacation. Target destination Thailand, starting with the islands down south, enjoying the sun, the food, the beach and the sea. Thailand is definitely one of my favorite destinations. Just before Xmas I got from California to…


Photo by the author

Applying special forces values and culture in your startup team.

August 9, 2006, the middle of the 2nd Lebanon war, Hezbollah terrorists fire two anti-tank missiles at a house near the Lebanese village of Dabel, in the house there was an IDF paratroopers engineering team. Six are killed immediately, the death toll will rise to nine later.

I get the message as the operations officer of my special forces paratroopers unit. We prepare for a rescue and extraction mission.

Night time, we cross the border and enter the fighting zone under a heavy artillery screen. The loud shell explosions are in sharp contrast to the quiet sound of our jeeps’…


Photo by the author.

2nd post in Commando Culture, the first post is here: https://tinyurl.com/CommandoCulture1

August 2006, around 0200, the 2nd Lebanon war, somewhere deep behind enemy lines in Lebanon. I was part of a small team, and we were on hold, waiting for an approval to proceed with our mission. We were in a little valley near a small dirt road, with mountains rising on both sides and few not so tall Cedar trees. Not an ideal place to wait in. Fighting took place all around, and the mountains around were an ideal place for an enemy ambush. We secured our position as…


Eyal Yardenay, the old terminal building, and the control tower in Entebbe (photo credit IDF)

A 3rd post in the series. The previous ones are:
Lead by example (https://tinyurl.com/CommandoCulture1),
Smile to Change (https://tinyurl.com/CommandoCulture2).

July 4th, 1976 clear and quiet summer night, four Israeli C130s with elite special forces units on board are about to land at the Entebbe airport in Uganda, Africa, over 3800km from Israel.

A week earlier, Air-France flight 139 from Tel Aviv to Paris was hijacked by Palestinian and German terrorists after a stop in Athens. The terrorists forced the pilots to land in Entebbe, then they separated the Israeli and visibly Jewish hostages, locked them in the old terminal building, and…

Ofer SHOSHAN

Entrepreneur, Angel investor

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